How to Make Money Blogging: Ideas and Tips

 



Although blogging takes time and dedication, you can make money from it on a full-time basis and as a part-time job. All it takes is the right blogging strategies.
In this guide, we reveal the strategies you need to launch and grow your blog successfully and give you the top eight ways to quickly and easily start making money blogging.
This guide will tell you how to profit from your blog. If you need a guide on creating a blog, we recommend reading our step-by-step guide, How to Create a Blog.
How much money can I make from blogging?
Before we look at ways to make money, you'll probably wonder exactly how much you can make from a blog.
Blog owners with 10,000 to 100,000 page views per month earn anywhere from 2 cents to 10 cents per pageview through advertising, which amounts to $200 to $10,000 per month. Sponsored articles range from $25 to $750 per post, depending on audience size, genre, and individual sponsorship agreement.
On the other hand, bloggers who sell digital products, such as online courses or tutorials, earn as much as $10,000 a month or more. Affiliate marketing is an additional opportunity for a blogger to increase their income. Christine Wang of TheSkiGirl.com, for example, currently earns six figures each month from affiliate marketing. Her primary monetization strategy is to use the Amazon Affiliates program with links to products she reviews on her blog.
Of course, you don't have to have a large audience or a well-promoted blog to start making money. Part-time blogger Nikki Bachan of Nikkisplate.com makes about $2,800 a month from her lifestyle and DIY blog through advertising and affiliate marketing.
 
Choose Your Niche
When creating a profitable blog, the first step is to choose your niche carefully because it plays a key role in your potential for success.
Your niche is the main topic for your blog, allowing you to focus on a specific area and attract a particular set of readers. It also allows readers to associate your blog with a specific topic. That way, they know exactly what to expect when they visit your blog. In addition, they will consider you an authority in the field and will turn to you when they need advice.
 
When choosing a niche for your blog, make sure it is:



Something you have experience in or are passionate about.
In order to gather a large audience and earn a steady income, a blog requires regular and quality content. Therefore, for your blog to stand the test of time, you must write about what you are really interested in.
 
Take into account your degree of professional competence as well. If you have no experience in your niche, it will be harder for you to establish yourself as an authoritative source of information in that field.
 
Topic area with low competition
Well-known blogs, companies, or forums in your niche mean that many people are already profiting from it. You can also do a Google search to determine the difficulty of ranking keywords. It will be harder to get organic traffic to your blog if well-known companies (with much more marketing spending) dominate the first page of search engine results.
 
A niche with lots of monetization opportunities
Start by looking at promotional opportunities in that topic area. For example, if your niche is gardening, you might write a blog post about the best gardening tools and include brand partnerships or affiliate links.
 
You should also determine if there are enough affiliate programs selling products in that category. This is another strong indicator of a profitable niche for a blog.
 
What are the most profitable blogging niches?
According to the Blog Revenue Report, the niches that generate the most revenue include:
 

• Food — the average monthly income is $9,169.
  

 

• Personal finance, with a median monthly income of $9,100
  

 

• Lifestyle, with a median monthly income of $5,199
  

 

• Moms with a median monthly income of $5,150
  

 

• Travel, with a median monthly income of $5,000
  

 

• Marketing, with a median monthly income of $4,269
  

 
Understand your audience
Traffic plays a crucial role in your blog's profitability. However, to generate as much traffic as possible, you need to understand exactly who you are blogging for. In other words, who your target audience is.
 
Your target audience consists of the readers who will benefit most from your blog content.
 
This will help you create a blog targeting these groups and giving them the necessary answers.

Create the content on a large scale
To generate consistent traffic to your blog and increase your chances of monetization, you must create high-quality content on a large scale. This will allow you to publish new content regularly and signal to Google that you are maintaining a relevant and active blog.
However, this will require a lot of writing, not to mention hours spent planning and researching each blog post.
So unless you are a professional writer who can devote all your time to blog development, you may have difficulty scaling your content successfully. Fortunately, there are some things you can do that are easier and more time efficient:
 
1. Base your content on keyword research
The goal of keyword research is to understand what your target audience is searching for online and what you need to do to rank for those words on search engines like Google. Knowing this information will allow you to quickly and easily figure out what content to produce for your readers.
You can use helpful tools like Ahrefs, SEMrush, Moz, or Google Keyword Planner to do keyword research for your niche.
Use freelance keyword research professionals to take your content planning to the next level. These professionals can provide you with high-volume, low-competition keywords relevant to your niche. This will increase your chances of ranking high in the search engines for these topics, thereby increasing your revenue potential.




2. Outsourcing to freelancers
Speaking of freelance services, you can outsource your blog writing efforts to professional blog and article writers to reduce your workload significantly. This is especially helpful for those with little experience writing blogs who want to publish quality and exciting content on their site.
 
Most writers are well versed in SEO practices, so they can also optimize your content to rank higher in search results. You can outsource content planning to a freelancer to generate even more blog post ideas for your target audience, which will help you expand your content production.
 
3. Allow experts to guest post
Using guest authors is one of the most straightforward strategies to scale up your content quickly. It allows you to involve others in creating content for your blog by allowing them to link to your URL. This common marketing strategy benefits both parties because it increases traffic to each blog or site.
 
This means you'll spend less time writing content and more time working on other areas of your site's monetization. Allowing guest posts on your blog also increases your credibility in your niche. It can also positively impact SEO due to the more diverse content (and, therefore, keywords) your blog can target.
 
4. Start with simpler types of content and then move on to more in-depth content
When you're just starting your blog, you can improve your content production by creating posts that are easier and faster to write.
 
Lists are a great example of these articles because you collect the best ideas or methods for accomplishing something specific. If your niche blog is health, you could write a post about the 20 best ways to strengthen your immune system, for example, naturally.
 
While they don't have a lot of depth, the lists still provide readers with content that they perceive as highly valuable because of the variety of information.
 
From there, you can move on to content requiring more research and words. One such example is «The Ultimate Guide to Gut Health.» It needs to address the topic from all angles to give readers a complete understanding.



5. Promote your content
As you know, increasing traffic to your site is a vital step toward making money from your blog. Therefore, you also need to promote your blog regularly and effectively to increase your chances of success.



Here are some ideas for attracting attention and increasing the popularity of your blog. First, try focusing on 1-2 sources of traffic to increase engagement.
 
SEO
At the beginning of this guide, we already covered an essential part of SEO: keyword research. However, you must also use other SEO strategies to get your blog content in front of as many audiences as possible.
 
SEO refers to techniques and strategies that increase your site's visibility in Google search results. This can include updating and optimizing your blog content and changes to your site structure. These changes often involve navigation, links to and from blog pages, and even some «behind the scenes» coding. Finally, getting links from external sites to your own (such as through guest posting or posting your article as a resource) can also help boost SEO. 
To help you with your SEO efforts, we've written a helpful guide to help you learn SEO basics. If you need more guidance, you can always take advantage of Fiverr's SEO services offered by freelance marketers.
 
 Email marketing with a newsletter
Creating an email newsletter to promote your blog content is another approach to generating traffic to your site and making money. It also ensures that visitors will come back to your blog to read more content.
 
To get readers to sign up for your newsletter, try the following two tactics:



Use pop-up forms to subscribe
A pop-up form is a banner on your blog that lets readers quickly and easily enter their information to sign up for your newsletter. When this form is displayed as a pop-up, it's hard to ignore. You can also use your form to showcase your lead magnet and show readers what they can get just by entering their name and email address.
 
Social Media Strategy
Social media marketing is another effective and free way to draw more attention to your blog content. You can share your blog posts on your personal social media profiles, but we also highly recommend creating separate business accounts or pages exclusively for your blog — especially on Facguide, Instagram, Twitter, Pinterest, and YouTube.
You can even create special social media content to support your blog content, such as photos or infographics with links to your blog articles. Similarly, you can recycle your blog content into YouTube videos by linking to the related post under each video.
 
Use Taboola and Outbrain
Taboola and Outbrain are third-party platforms that offer native advertising. These types of ads match the form and function of the platform on which they appear. This means that it is less intrusive and, therefore, more effective advertising.
 
By allowing ads to appear in certain sections of your site, you can use Taboola and Outbrain to monetize your blog. These ads appear in the sidebar, below the content, inside the content, or as a banner. You get rewarded based on the number of desired actions performed, such as the number of clicks, impressions, or video views received by the ads.



Be creative
Expand your audience reach even further with different types of unique content. Post valuable videos on your blog, and share your knowledge by launching a podcast or hosting webinars. The more content you post to establish yourself as an authority in your niche, the more likely your blog will be discovered by others.
You should also try to write about relevant talent in your niche, such as «Top 10 Landscape Photographers.» You can then share your blog post with those who have become famous in that niche and encourage them to share it with their audience. This equals backlinks to your blog and promotion among a larger audience.



Monetize your content
Once you've developed a solid content strategy and expanded your online presence, you can focus on monetizing your blog.
 
Fortunately, there are many ways to make money from your blog. Here are our top eight ways.
 
Sponsored product reviews
Every company needs social proof to convince customers that their products are a worthwhile investment. One way to do this is to sponsor bloggers to write product reviews.
For starters, you can contact any brands you regularly use and ask if they would like to sponsor you to review their products on your site. This will allow you to make money by sharing your opinion of a product you already use.
Just ensure that you let them know you are getting paid to write the article. Also, share the product's positives and negatives to give readers an honest review.
 
 Add Google AdSense ads to your blog posts 
Google AdSense is a service that allows you to place ads on your blog. Google then inserts ads in these places that are relevant to your blog's niche and its visitors. When these ads are viewed or clicked on, you get paid.
 
You have complete control over the size, shape, and placement of the ads, allowing you to maximize the chances of clicks and views while providing unobtrusive views to your readers.
 
Affiliate Marketing 
Affiliate marketing allows you to earn commissions for generating sales of a brand's products or services. Thus, affiliate marketing is a fairly simple form of passive income.
All you have to do is post affiliate links to various products or services. You can do this by placing affiliate banners or using relevant links to these products or services in the text of your blog posts.



6. Sell sponsored content for other brands on your blog
Businesses may also be interested in paying you to write a blog post about their brand, products, or services. While it's not uncommon for brands to reach out to high-impact blogs in their niche, you can also reach out to brands you admire and ask them if they would like to collaborate in this way.
 
This sponsored content can be a single blog post or a recurring series over time. This can equate to regular income for your blog.
 
7. Offer services
A successful blog can also give you the experience and platform you need to sell your services. This opens up a higher-paying income stream and provides regular blog earnings.
 
Here are just a few of the services you can offer through your blog:
 

• Consulting
  
• Graphic design
  
• Social media assistance
  
• Article writing
  
• Virtual assistance.
  

 
Depending on your niche, there can be so many opportunities.
 
 
Conclusion
 
Once your blog starts to resonate a lot, all you have to do is monetize it with the best methods, whether that means creating sponsored content for brands, selling your own products, offering digital products, affiliate marketing, and more.